Video Marketing for Online Teaching

How a Simple Video Opened a New Revenue Stream

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The WM agency was asked to create a piece of video content that would help ITELS teach Alex Garces, open up a new revenue stream from teaching online during lockdown. We got to work, practiced the pitch and filmed her video in 20 minutes, I added some additional After Effects assets to her video to help market it better while making Alex stand out from the teachers on the site. Since then this video asset has helped Alex to attract interest from foreign language students wanting to tap into her amazing teaching experience. She has gone from zero to ten students in a month and has more than 200+ hours experience from online teaching.

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